HealthyBlogging.net, Powered By The BlogWire, Launches As Digital Newswire Connecting Bloggers With Marketers

Web Service Combines Elements of Traditional PR Outreach With New Media Methods To Connect Brands With Healthy Blogging Community

Boca Raton, FL — May 12, 2010 — BlogWire (http://theblogwire.com) announced today the launch of its newest blogging community, HealthyBlogging.net, which will offer marketers an opportunity to distribute news, promotions, and product sampling offers to bloggers who post about health issues and healthy or green living and products.

At launch, HealthyBlogging has a community of more than 750 bloggers interested in receiving news items and promotional announcements.

“As BlogWire continues to expand, we are aiming to do for the newswire what cable did for television, by providing targeted distribution channels for news, promotions and product sampling offers, and ensuring that these announcements reach the bloggers who are most interested in receiving and writing about them,” explains Julie Wohlberg, Founder of The BlogWire. “Our second community, HealthyBlogging.net, will connect marketers with bloggers who post about health issues, healthy living and healthy/green products, just as SheBlogs.org, our first community, has connected hundreds of marketers with the female blogging community.”

A newswire for the digital age, BlogWire users a four-touch approach to distributing press announcements to the blogosphere, utilizing a community website, weekly newsletter, Twitter and Facebook outreach to maximize exposure for announcements with targeted communities of bloggers. Marketers can:

* Distribute press releases to a targeted audience of bloggers who are interested in sharing press announcements with their readers
* List their companies in community-specific, Blog-Friendly Company Directories
* Announce and promote contests and giveaways targeted at the blogging community or consumers
* Participate in themed guides

In celebration of the launch of HealthyBlogging.net, The BlogWire will be offering 50% off all distributions in that community through May 31.

The BlogWire founding team has more than 25 collective years of experience in traditional and interactive marketing and public relations. Since the company’s July, 2009 Beta launch, the company has worked with such major brands as Gatorade, Atkins, Baby Orajel, and Lands’ End, as well as smaller Web services and brands, to distribute news and issue contest alerts for bloggers. For more information or to issue a release, visit http://theblogwire.com.

About BlogWire

Based in Boca Raton, BlogWire is a Web service that connects PR and marketing professionals with the bloggers who are interested in covering their products/services and news announcements. BlogWire’s flagship wire, SheBlogs.org, connects female bloggers, including mom bloggers, product reviewers, fashionistas, techies and others, with the public relations and marketing professionals who issue the news and promote the products that women care about most. In its first year, SheBlogs.org has grown to support a community of more than 2500 female bloggers who reach a total audience of more than 30 million monthly unique visitors. In May, 2010, BlogWire’s second community, HealthyBlogging.net, launched for the public, with more than 250 registered bloggers.

# # #

Press Contact:
Michael Conner
BlogWire
561-247-3224
Mike@sheblogs.org